On March 19th, 2011 the City unveiled the new Sustainable Dover logo that will be utilized online on the municipal website and for all materials related to the initiative.
Buzzfire, a web design and development agency in Dover, designed the logo for the City.
“The logo, with a brick motif on a leaf, was designed to reflect our mill city heritage and our commitment to working to conserve and protect the resources of our community for generations to come. The leaf represents the ‘green’ choices the City must make to ensure the needs of the present are met without compromising the ability of citizens of our City to meet their needs in the future,” stated J. Michael Joyal Jr., Dover City Manager. “Our current program to make facility improvements for improved energy efficiency is a great example of the choices the City has made for both resource conservation and cost savings.”
Shawn Grant of Buzzfire noted, “In learning about the actions the City of Dover has undertaken to conserve resources, and this current initiative to create a cohesive and comprehensive sustainability program across municipal operations, I wanted to design a logo that speaks of our history as a City and moves people to want to protect what is important to us now, and what will continue to be important in the future. Utilizing brickwork as the concept for the design speaks to our historic downtown with numerous native brick buildings that have stood the test of time, which I understand this City sustainability initiative to be all about.”
Unveiling the logo at TuttleFest!, a day-long event that was dedicated to celebrating and continuing the tradition of local, family farming and a gathering of the community at the Tuttle's Red Barn which has survived for 379 years as the oldest family farm in America was a decision made by the City Department of Planning and Community Development.
Christopher Parker, Director of Planning said “We were pleased to partner with the Seacoast Regional Food Hub and the New Hampshire Institute of Agriculture and Forestry (NHIAF) to promote our sustainability initiatives at the event while they raise awareness of the importance and strengths of local farms. Purchasing locally-grown food helps citizens reduce their carbon footprint, and many of the City’s energy and resource savings measures are reducing the carbon footprint of municipal operations.”